Imagine being able to transform any idea into an image from a simple command. What once seemed like science fiction or a distant reality is now possible with tools like Midjourney and Visual Electric. But with so many options available today, which is the best AI for generating images?

The truth is that it depends on your needs and preferences in the way you work. Let's explore the strengths of Midjourney and Visual Electric, two of the leading AI tools for image generation today, and highlight the differences between them.

Check out the analysis below to find out which tool works best for your project.

Midjourney: from digital arts to commercial images

Launched in 2022, Midjourney is a generative AI tool that initially emerged with the goal of exploring the potential of this technology in digital art. Its first version functioned solely through Discord and gained prominence for its unique artistic style.

With the rapid advancement of AI and its potential for generating realistic and commercial images, Midjourney has also adapted. Starting with its 4th version, the tool's models began to be trained on Google's TPUs. This change represented a significant increase in Midjourney's processing capacity and a substantial improvement in its performance and quality. 

In August 2024, Midjourney launched its web version to gain strength in the race of generative AIs, which further popularized the tool and brought together, in a single interface, its main functionalities: reframe, repaint, vary region, remix, pan, zoom.

Visual Electric: the generative AI tool for designers

At the end of 2023, when Midjourney was about to update to model V6, Visual Electric was launched, presented as a generative AI tool for designers. 

The major innovation was the platform's interface. Unlike the chat format already established by other tools, Visual Electric adopted an infinite and interactive canvas format. 

The founders emphasized that the goal of this format is to allow ideas to flow freely and for the tool to facilitate your creative process. The interface lets thoughts run free, as they do within our heads.

Midjourney vs. Visual Electric: what are the main differences?

Overall, both Midjourney and Visual Electric deliver quite advanced results, with quality, richness of detail, and realism. It is noticeable that the generated images have different aesthetics, but what determines which is the better tool is the preference of those who will use these images.

In some tests conducted, Midjourney failed more frequently to create realistic hands. On the other hand, Visual Electric fell short on some details of human features when the image had a wider angle, such as full-body images where the models' eyes appeared distorted.

In both cases, some edits in the specific areas of the photos, within the platforms themselves, resolved the issues. 

Another factor that weighs in the decision between Midjourney or Visual Electric is the character consistency. Although both AI tools can create consistent styles, only Midjourney has a native functionality to maintain the character consistently across different images.

Regarding the creative process, some say that Visual Electric's interface facilitates the flow and organization of creations, creating a much more positive experience. While Midjourney creates an increasingly long linear queue of images with each new prompt or edit, Visual Electric allows complete customization of the organization of images on the canvas.

Price and accessibility: which tool offers better cost-benefit?

In addition to the differences in image generation and user experience, price and accessibility are important factors in choosing the best AI for visual creation.

Both Midjourney and Visual Electric operate through a subscription system with different plans that vary according to the number of images generated and processing speed.

Considering recurring use, with a high volume of creations, both tools have a business model that requires a continuous investment. This can be a limiting factor for users who plan to use occasionally or are still unsure about the tool.

With that in mind, Visual Electric has an interesting differentiator. In addition to paid plans, the tool offers a free version, with some limitations on image quality and the number of available creations. It is a great alternative for those who want to test before investing in a subscription.

Other alternatives for AI image generation

Although many people are torn between Midjourney and Visual Electric due to the popularity and recognition of these tools in the market, there are other interesting options that deserve consideration, especially for those looking for free alternatives or just starting in the world of AI image generation.

Available free options

ImageFX (Google) stands out as a completely free alternative that offers high-quality results. Developed by Google, the tool allows generating images at no cost and with an intuitive interface, making it an excellent option for those who want to experiment without initial investment.

ChatGPT (OpenAI) has also evolved significantly and now includes image generation in its free plan. For users who already use ChatGPT for other tasks, this integration offers convenience by bringing together text and image on a single platform.

Krea AI is another alternative that provides a free version with interesting functionalities, allowing users to test the tool before considering a migration to paid plans.

Additional paid tools

Besides the free options, there are other paid tools in the market that compete directly with Midjourney and Visual Electric, each with its own particularities and specific strengths.

For a more comprehensive analysis of the various options available in the market, check out our comparison of AI tools for image and video generation.

The importance of a good prompt

Regardless of the tool chosen, it is important to remember that the final result of the generated images significantly depends on the quality of the prompt used. A well-crafted and specific command can make all the difference in the quality and accuracy of the outcome.

To enhance your skills in creating effective prompts, we recommend our guide on how to create prompts for AI, where you will find techniques and strategies to maximize the potential of any image generation tool.

Conclusion: which is the best AI for you?

Choosing between Midjourney and Visual Electric ultimately depends on your needs and workflow.

If you are looking for a powerful AI tool, with high quality and character consistency, Midjourney may be the best option. On the other hand, if you value an intuitive interface that allows you to organize your creations freely and edit images interactively, Visual Electric may be more suitable. Additionally, its free version can be a good entry point to test the tool before investing in a subscription.

For those who are starting out or have a limited budget, free alternatives like ImageFX, ChatGPT, and Krea AI offer an excellent opportunity to explore the potential of generative AI without initial investment.

In the end, all these tools are highly competent and can cater to different profiles of creators. The ideal is to experiment and discover which one best fits your style and creative demands.